Google Analytics reporting tools can make viewing and creating reports with Google Analytics data so much simpler.

Google Analytics is pretty complicated, so having reporting tools to use that simplify it can be the difference between using your data for growth and not using your data at all.

There are some great Google Analytics reporting tools out there that we’d like to share with you. Hopefully, you can find one or two that’ll not only make Analytics easier, but also help you grow your business or website!

Top 6 Reporting Tools to Use with Google Analytics

  1. MonsterInsights
  2. Google Data Studio
  3. Google Analytics Spreadsheet Addon
  4. DashThis
  5. Whatagraph
  6. RavenTools

1. MonsterInsights

monsterinsights logo

MonsterInsights is the best WordPress Analytics plugin. Get it for free!

MonsterInsights is the best Google Analytics plugin for WordPress. It allows you to easily connect your WordPress site with Google Analytics (both Universal Analytics and GA4), so you can view all the data that matters most right in your WordPress dashboard.

monsterinsights home dashboard

Plus, with the click of a button, you can set up sophisticated tracking features such as event tracking, eCommerce tracking, form tracking, custom dimension tracking, outbound link tracking, and more.

MonsterInsights takes data from Google Analytics and makes it simple to set up, read, and understand. If your website is on WordPress, there’s really no better Google Analytics reporting tool/plugin.

Final thoughts:

  • Beginner-friendly
  • Easy to set up and use
  • Provides conversion tracking out of the box
  • Integrates with other top WordPress plugins like WooCommerce, MemberPress, CookieBot, ThirstyAffiliates and more

Get started with MonsterInsights now.

2. Google Data Studio

google data studio

Google Data Studio is a reporting tool created by Google themselves. It’s a very comprehensive tool! You can make just about any report dashboard you can think of.

That said, it can also be pretty complicated, because it requires you to build your own reports. However, they do have a Report Gallery with a bunch of ready-made reports you can import and use right away. Once you import a report, you can make any changes you’d like in order to make it your own.

Final thoughts:

  • Super customizable
  • Free
  • Not very beginner friendly, although templates do make it a little easier
  • No support

Get started with Google Data Studio now.

3. Google Analytics Spreadsheet Add-on

google analytics spreadsheet addon

The Google Analytics Spreadsheet Add-on is a free add-on that you can get for Google Sheets. Once you install it, you can add graphs right into a Google Sheet with data from Google Analytics.

google analytics spreadsheet add-on

This is a pretty neat and handy tool, especially if you’re already doing some reporting in Google Sheets. However, once again, this tool isn’t super beginner friendly. When you’re creating your report, there aren’t any standard ones to choose from. Instead, you have to build your own:

google analytics spreadsheet addon

So, if you want to use this tool, you do need to be at least somewhat familiar with metrics and dimensions, or at least able to play around with them and figure it out. If you don’t have time for that kind of thing, though, this might not be the tool for you.

Final thoughts:

  • Super customizable
  • Free
  • Not very beginner friendly
  • No support

Get started with the Google Analytics Spreadsheet Add-on now.

4. DashThis

dashthis

DashThis is an automated marketing reporting tool created to help marketers save time and quickly create visual reports from Google Analytics data. It’s basically a build-your-own dashboard tool, but it’s easier to use than Data Studio.

They also have dashboard templates that you can just grab and use with your own data, and those are customizable. You can also change the colors to match your business.

DashThis goes beyond Google Analytics to integrate with other tools too, to bring all your reports into one spot. It integrates with Google Ads, Facebook, Instagram, Google Search Console, and more.

dashthis dashboard

Final thoughts:

  • Easy to use, fairly beginner friendly
  • Get support when you need it
  • The cheapest plan is $33/month
  • Integrates with different platforms to report all in one place

Get started with DashThis now.

5. Whatagraph

whatagraph

Whatagraph is a visual reporting tool for marketing analytics and social media reporting. It’s similar to DashThis in the way it integrates with multiple different services beyond just Google Analytics, and presents it all in an easy-to-read dashboard.

Whatagraph also has a library of templates, so you can pretty quickly and easily get started with a report by using one of those.

whatagraph example report

Final thoughts:

  • Easy to use, fairly beginner friendly
  • Get support when you need it
  • The cheapest plan is $10/month
  • Integrates with different platforms to report all in one place

Get started with Whatagraph now.

6. Raven Tools

raven tools

Raven Tools is a combination SEO and reporting dashboard tool. It combines data and reports with SEO tools like keyword ranking monitoring, keyword research, and a site auditor.

This tool is best for people in a marketing role who need those SEO tools. Yes, it’s awesome for Google Analytics reporting, but you wouldn’t be getting everything out of it if you’re not using the SEO tools, too.

raven tools example report

Final thoughts:

  • Easy to use and beginner friendly
  • Integrates with different platforms to report all in one place
  • The cheapest plan is $39/month
  • SEO tools in addition to a dashboard of reports

Get started with Raven Tools now.

That’s it!

We hope you found a Google Analytics reporting tool that’s going to work the best for you and your business.

Want to dive further into Google Analytics? Read How to Track Link Clicks in Google Analytics (Step by Step).

Read the original article here.