SEO For Wirral. Boost Google Rankings In Wirral For Generating More Business

Our SEO Wirral service not only gets great results, but we do it ethically without putting your domain or website at risk from Google penalties using advanced SEO techniques

The Wirral peninsula is often overlooked – a finger of land bookended by the Rivers Mersey and Dee, crowned by the Irish Sea. But it offers a wealth of history, culture, walks, cycle rides and beach.

In fact, Wirral is the title holder of Liverpool City Region Borough of Culture in 2019, delivering an ambitious programme of cultural and sporting events which have engaged hundreds of thousands of people.

As a place for leisure activities, Wirral boasts a number of landmarks. These include Bidston Windmill on a ridge behind the town, Flaybrick Watertower and Birkenhead Priory & St. Mary’s Tower. Birkenhead also had the first street tramway in Europe, a horse-drawn system which ran from Woodside to Birkenhead Park.

Shipbuilding and ship repair has featured prominently in the local economy since the 19th century. The famous Cammell Laird shipbuilding yard was founded in Birkenhead in the 1820s.

It’s also a great place to do business with easy links to ferry terminals in Birkenhead, Liverpool and Holyhead over to Northern Ireland and Ireland. Good motorway access also means cities like Liverpool, Chester and Manchester are in easy reach.

So how do you get your business website to stand out from the competition?! Well, as well as great website design and easy navigation, people need to find it first, and this is where Seach Engine Optimisatio comes in.

What does “search engine optimisation” mean?

As the internet has grown, SEO strategies and tactics have evolved, but the fundamental goal of the practice has never changed: getting your site to rank highly for the search terms that your target audience uses to find websites like yours.

The days of manipulating search results to get deceptive content to perform well in the rankings are long gone because Google and other search engines have improved their algorithms over time to make the results they give more relevant and helpful to users. High-quality content has been a priority for us therefore we’ve always been ahead of the curve in this area. In light of the fact that what search engines want to see and what people want to view are becoming more and more aligned, we do audience research before creating content that will not only draw visitors but also establish you as an authority in your field.


What We Do

Brand9 is a website design and SEO company based in Wirral. We undertake SEO services for search engines. Our experience means we get increased website performance in Google rankings through SEO and content.

Without developing content, SEO is useless. To give your website life, we will work with you work that we can carry out, this could be one-time content with you or a continual stream of new content. We are web design experts, so your site will also look great if designed by us.

We write content that all the major search engines will ranking and rank well and can form part of your overall digital marketing campaign and your SEO strategy.

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wirral seo

Is it like paid ads?

SEO isn’t paid ads. It isn’t Google Ads. We are experts in creating content and technical SEO techniques to attract new customers to your website via a tailored strategy to help in generating leads and increase brand recognition.

Simply put, SEO is the ability to rank you higher in a Google search, or any other major search engines.

If you ask most people they will give you a fairly standard answer of “getting to the top of Google for keywords” or “enables a website to rank higher in Google” or “helps in search engine results pages” and forms part of an SEO strategy for an SEO campaign.

wirral seo specialists

Brand9 are experts for local business and national businesses whether you have an online store or want to grow your business through increased phone calls or enquiries.

However, think about the buying process for your business and the sales funnel that’s involved in gaining new customers.

At some point, it is very likely that your target customer will use the internet to either research or buy something related to what you do.

The fact is when people are looking for a service, often people don’t know what they don’t know. This means instead of us targeting a keyword such as “Google SEO expert” we consider what people would be searching for higher up the sales funnel. “how to attract customers to my website” for example or “how to market a website”.

Imagine if we wrote a piece of content that answered these questions in such a way that it was more useful than any other answer found on Google.

The idea of Google SEO is to drive visitors to your website at all points of the SEO funnel. So rather than us simply trying to rank for “SEO Consultant” we should have a page dedicated to this service and then drive traffic from a number of smaller, less competitive but nevertheless relevant and useful keywords.

How can SEO help a business?

SEO is the process of attracting new customers. Our SEO services get your business results in search engine rankings. It doesn’t matter if you optimise for local businesses or national businesses, the basic principles are the same.

SEO can help your business by establishing your business as an authority and useful source of information for your target customers. The aim is to drive traffic to your website and local SEO is for local Google search results. You may have existing customers but don’t always know the other services or products you offer. New customers will be more engaged in your site if the content is itself engaging as they’ve typed in the search term and therefore they’re your target audience.

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The more times you help them the more likely they are to turn to you when they require your service and help grow your business.

Local SEO is similar to national and E-Commerce SEO but due to a different set of search results the focus here should still to offer the best and most useful resource to your customers but to focus upon influencing local searches, for example, if you are a local solicitor you should still be creating content that answers national enquiries because this will influence personalised results and also whether or not the end user clicks on your site or a competitors.

What is Content Marketing (CM) and How Does it Help?

This is the process of creating and distributing content that is relevant to your audience with the goal of driving profitable customer action.

On-page content is the content that appears on your website, as opposed to content that appears on competitor websites (such as off-page content).

When it comes to CM, your website is one of your most important assets. Your website is where you house all of your content and it’s what potential customers will use to learn more about your business.

That’s why it’s so important to make sure that your website’s content is well-written, informative, and engaging – and this is where we can help regardless if it’s a new site or updating an existing one.

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Are you creating a digital marketing strategy?

We all want to be first in search result or at least page one but search engine optimisation services form part of an overall digital marketing strategy and an SEO campaign needs to be thought-out properly. More often than not it’s to increase website traffic.

Things that need to be considered are:


  • Link building strategy

  • List of relevant keywords

  • Is it ecommerce SEO, or

  • Local SEO

  • What search engine are you predominantly going to target

  • Are you or the SEO company going to do keyword research

  • Get a list of local SEO agencies: just google ‘SEO Wirral’ for example, or wherever you are

  • What SEO strategies does the agency think is the best way forward and how they plan to grow organic traffic to your website

  • Think why you want to go down the SEO route as opposed to Google Ads

  • Is this part of an international SEO campaign?

  • Who’s your target audience?

  • Do they undertake content writing?

  • Do they know about the technical aspects of optimisation?

  • Do they have evidence of growing organic traffic?

  • Do they tweak the website’s content?

  • How are they going to measure the results? Is it an increase in website traffic?

  • Do they have examples of high-quality content writing they’ve done?

  • Is there going to be a paid advertising campaign? Paid ads are not always trusted for many businesses (unless it’s emergency plumbers, emergency locksmiths etc)?

  • Take a look at other websites and have a look at their content and see how they try and attract potential customers

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How much does SEO cost?

There’s so many different factors at play here in terms of where your business currently is for the search terms you want to be found for, level of competition, volume of those search terms in Google each month, and whether it’s local or national SEO. You’re in-effect buying time and expertise and get a higher position in Google rankings which all helps attract potential customers and increase your business growth through better visibility online.

Be aware though of agencies talking about a guaranteed ROI on your SEO. SEO is like any other content marketing activity, like advertising. You don’t know exactly if you put a huge billboard advert on a main road how much business you got from it. Or talk of ranking on the first page of Google – it could be for something no-one searches for. You do need an expert SEO professional to help undertake keyword research, build brand awareness, the technical seo fixes, on page SEO each month, measure the websites performance to help gain more traffic. An SEO agency should be upfront with this. Doing on page SEO like this will not drive website traffic or deliver business growth.

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However, we can at least measure how many more people are visiting your site through searches via Google Analytics – and of course, you can always ask where they found you when a potential client contacts you. But you can’t force clients to buy from you just because you’re in the top 10 of a Google search result, so talk of ROI is hard to predict.

Nevertheless, there are markers such as 90% of people will click on the top result in a search. 70% will only look on page 1 of Google and don’t progress onto page 2. So this will give you some indicators of where new business comes from.

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Be careful of rogue SEO services

It’s easy to get carried away by promises of fantastic rankings in search engine results pages. Companies offering SEO services saying they can get you search engine rankings quickly to help grow your business is usually a case of buyer beware.

Search results from search engines take time for competitive keywords. Have they done a keyword research? If they do link building is that link building strategy for their search engine optimisation services ethical? How would you even know

Anyone or SEO business promising to get you on the first page, then that should raise a red flag. No SEO business can promise SEO results. Even Google says that.

Ask them to provide results evidence from other websites they’ve worked on.

If they ask for a small setup fee as well as the SEO fee, then that’s okay, but it depends on the fee!

Ask them how confident they are to deliver results that generate leads.

Also ask how are they going to find out the relevant keywords. Any SEO agency will be able to tell you this.

SEO pitfalls

There of many pitfalls in not optimising your site correctly and this is where we can help. There are a few potential SEO pitfalls you’ll want to avoid. Here are four of the most common ones:

1. Not optimising for the right keywords

One of the most common mistakes website owners make is not optimising their site for the right keywords.

We will make sure you target keywords that are relevant to your business and have a good amount of search volume. Otherwise, you’ll be wasting your time trying to rank for terms that nobody is searching for.


further seo pitfalls

2. Not creating enough content

Another common mistake is not creating enough content. Google loves fresh, original content, so make sure your website has plenty of it.

A blog is a great way to keep your site updated with new content on a regular basis. Our blogs cost just £60+vat for up to 350 words and £70+vat for up to 500 words.

3. Not promoting your content enough

Just because you’ve created great content doesn’t mean people will automatically find it. You need to promote your content through social media, email marketing, and other channels. Otherwise, it’ll be lost in the shuffle and nobody will ever see it.

4. Not keeping your site updated

Finally, make sure you keep your website updated with fresh content and design changes. If your site looks like it’s been abandoned, Google will likely de-rank it in the search results.

We keep things fresh and active to ensure you’re always getting the best possible results from SEO.

Search Engines

While Google is the most popular search engine and most of our effort is spent on getting your site to rank in Google, we also rank your site with other major search engines such as Bing and Yahoo.

different search engines

Why Use Brand9 for National or Local SEO?

We are SEO experts and have been offering SEO services since 2015 undertaking local SEO and national SEO for over 7 years for Google and other search engines.

A lot of SEO strategies for search engines by agencies focus on page SEO. As is something called backlinking (whereby you get other websites link to yours). But that’s only part of the equation. We undertake technical SEO that gets under the hood of the code your website is built on. Of course you can always try and do your own website optimisation but we’re a big believer in working to your strengths as SEO techniques take a long time to learn and refine and you could end up putting a lot of time and effort doing your own SEO and not get an results. This time could be better used elsewhere in your business.

local and national seo

We write content that search engines like. If you are looking for extra content, we can write on page SEO that search engines lie (you found us through a search). So if you have a current SEO provider and don’t wish to change, we can work with them in our content writing offering aimed at your target audience.

As mentioned our search engine optimisation techniques cover on page SEO as well as technical SEO aimed at attracting more local customers.

Our SEO services offer great value to local businesses giving you the same as more expensive agencies. The same goes for international SEO and our team of content writers will write content in any language you need what search engines in other countries will love.

So if you’re looking for SEO services in Wirral then please get in touch to see how we can help and get your business online.

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We only ever use authentic ways and methods to get your website ranking higher with our proven white hat techniques

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It makes no difference to us what platform your website is built on. Whether this is a website builder or built from scratch

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We will always keep in-touch with you about your website and send you monthly stats on how your website is doing by the criteria set

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After assessing your SEO needs, we will be upfront on all pricing before any work is undertaken. No bill-shock guaranteed

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